Multi dimensional analysis of the status quo of domain name investment circles buy a large domain na
Abstract: the Qihoo 360 spend 110 million yuan to buy the domain name 360.com news in the circle sparked a wave. Why, because the domain name acquisition broke a number of records of the global domain name, so far, the world announced the highest transaction price of the domain name.
can now think of a good domain name has been registered, companies want to buy a good domain name only.
recently, Qihoo 360 spend 110 million yuan to buy 360.com this domain name news in the circle sparked a wave. Why, because the domain name acquisition broke a number of records of the global domain name, so far, the world announced the highest transaction price of the domain name. Ordinary people may not be able to understand why Zhou Hongyi is willing to spend 100 million to buy a few figures, the author will open the mystery of the domain name investment.
I also spare time domain investment, should also be senior minon (commonly known as the domain name investors), I am from multiple latitude to analyze the status quo of domain name and the domain name investment circle.
from the domain of Internet function of speaking, a domain name is a website on the Internet only number, enter the domain name in any Internet connected computer browser can reach the designated website. Because of this uniqueness, often a small difference in the value of the domain name is far away. The browser is the user on the Internet the most entrance, the more let users quickly and easily through the portal to find your website domain name has more commercial value. The shorter the more easy to remember the domain name is the best in the domain name, and now the price is not cheap. For example, jd.com Jingdong transaction price of 20 million, qy.com odd deal price of art, and so on a lot of 20 million. Especially in the mobile Internet era, the value of the more obvious advantages of short for the domain name, because the symbol input more convenient and easy to remember. Why is the domain name 360.com so expensive? Because the Qihoo of the 360 of the three digital brand value to do, some people even do not know, only know only 360 Qihoo, Qihoo 360 acquired the domain name to the digital domain value maximization. 360 very good record, do not need to look around the keyboard, can easily enter the browser, saving a large number of domain names to promote and explain the cost. Another important reason is the Qihoo 360’s rich, unique domain determines for people is priceless, it is not worth a farthing for the right one.
domain name acquisition times has become a hotspot in recent years, has become a means of listed Internet Co raised the price, the acquisition of Qihoo 360.com second day shares soared to $100 million market capitalization growth, so many people shouted Zhou Hongyi wise, the domain name to buy back 100 million immediately earned 500 million (RMB). In fact, the rise in the stock price is not simply because of the acquisition of the domain name, but because of a suitable domain name for a heavyweight Internet Co has a strategic significance. In addition to the brand protection, but also the most time >